Claim my audit

Marketing for chiro clinics and other private practices.

We fix your marketing once. Your team runs it from there.

Get found, trusted and booked. Fixed once, handed to your team, backed by a written guarantee.

Written. No call. No obligation.

A chiropractor’s hands working on a patient’s upper back
57%chiropractic homepages we checked showed no star rating or review count.57% of 11,225 Canada and US sites
  • Numbers you can check

    Our figures come from a public scan of clinic homepages, and we publish how we counted.

    How we count
  • Your accounts stay yours

    Your domain, website and online profile are in your name from day one.

    How we work
  • A delivery guarantee

    If we miss something in the written scope, we fix it at no charge or refund that part.

    Read the guarantee

What a new patient meets on your homepage

Four problems we see again and again when we read clinic homepages the way a new patient does: on a phone, in the first few seconds, ready to book.

  1. No way to book online

    They want a time tonight. There is a contact form, so they go back to Google.

  2. Reviews nobody sees

    Patients love you on Google, but the website shows no stars, no count and no words from patients.

  3. No reason to book now

    No first-visit page, no welcome, no clear next step. People look, then leave.

  4. A phone number you can’t tap

    The number is plain text, so calling takes copying and switching apps. Many people don’t bother.

See how often this happens

Where new patients slip away

We scanned 300,000+ private practice websites and read 81,024 homepages in detail, the way a new patient does in the first few seconds. Pick your clinic type.

  • 45%

    No online booking

    of homepages had no way to book online that we could find.

    A patient who searches at 9 pm books with the clinic that lets them.

  • 57%

    No visible reviews

    of homepages showed no star rating or review count.

    Reviews are the first thing a nervous new patient looks for.

  • 86%

    No reason to book now

    of homepages gave new patients no offer, first-visit page or clear next step.

    Without a clear next step, people look, then leave.

  • 49%

    A number you can’t tap

    of homepages had no tap-to-call link on the homepage.

    Most searches start on a phone. Plain-text numbers lose calls.

It starts with a written audit

Before you commit to anything, we read your clinic the way a new patient does and write down what is broken and what to fix first. Your audit is free: a written report in 3 business days, no call and no obligation.

  1. Your online profile

    Category, hours, photos, posts and reviews: what a patient sees on the map.

  2. Your website on a phone

    Can a new patient see what you treat, trust you and book in a few taps?

  3. Ads and social

    Where the money and posts go, and whether anyone can tell what they produce.

  4. Your reviews

    How many, how recent, and whether patients can actually see them.

  5. Booking and calls

    From the first tap or call to a confirmed visit, and where people give up.

Marketing audit
Lakeside Physiotherapy

Fix first

  1. HighBook online is three taps deepPut the Jane booking link in the header and on every service page.
  2. HighStrong Google reviews, hidden on the siteShow the star rating and three recent reviews near the top of the homepage.
  3. MediumPhone number is plain textMake it a tap-to-call link on every page.
Illustration of the report layout. Your audit is written about your clinic.

Then choose how much stays with us

Same audit, same standard. The difference is who runs it once it is fixed.

Fix it once

We build it. Your team runs it.

What it is
One project with a written scope.
What we do
Strategy, website, design, photo and video coordination, a 90-day social plan, online profile and reviews, booking and front-desk playbooks.
After that
A live training session, then your team runs it with every login and file in your name.
Commitment
The project only. Nothing ongoing.
How it is priced
One agreed price, in writing before you sign.
Claim my audit

We manage it

We keep your website sharp.

What it is
Monthly care for your website, the part that decides whether a patient books.
What we do
Updates, fixes and new pages when you need them. Speed, security and backups. Booking and contact paths tested every month.
After that
One short monthly report in plain words. Your accounts stay in your name.
Commitment
Month to month, with thirty days’ notice.
How it is priced
Monthly, in writing. Already paying for web management? We match it.
Claim my audit

Match offer: website management only, same written scope, confirmed in writing first.

Both are backed by our written delivery guarantee. If we miss something in the scope, we fix it at no charge or refund that part. Read the guarantee

What happens after you click

  1. Send your website

    Takes about a minute. No patient information, ever.

  2. Read your audit

    A written report in 3 business days, with what to fix first.

  3. Agree the scope

    If you want our help, scope and price come in writing before anything starts.

  4. Fixed, then handed over

    We build and train your team, or keep managing your website month to month.

Many are nervous, and many are comparing

A new chiropractic patient may have never seen a chiropractor, or may have been burned by a poor experience. They search for the pain or for “chiropractor near me”, check the first few clinics on the map, look hard at reviews and photos, and look for signs of what a visit will be like.

They want to know: will it hurt, how long will it take, what does it cost, and is this person trustworthy. Your website and online profile answer those questions, or they don’t.

Six places a chiropractic clinic loses patients

  • Hard to find on the map. Wrong category, old hours and few photos, so nearby clinics show up first.
  • No answer to “what happens at my first visit?” Nervous patients need to know before they come.
  • Reviews hidden. Patients love the care but few post on Google, and the site shows none.
  • Generic pages. One page called “Services” covering back pain, neck pain, headaches, sciatica, sports injuries, prenatal and kids. None of them rank, none of them persuade.
  • Mixed signals on fees and insurance. Is the first visit different? Is X-ray included? Does my plan cover it? Silence reads as risk.
  • No reason to book now. Few chiropractors mention an offer for new patients on the homepage, where their regulator allows one.

We start where patients leak

An online profile that earns the click

Right categories, services in patient language, real photos of your clinic and team, correct hours, a booking link and regular updates. Local SEO · Google business profile checklist physio chiro

A page for each thing you treat

Short pages for back pain, neck pain, headaches, sciatica and the other conditions you see most, with what a first visit involves, how long it takes and how to book. Local SEO · Service pages SEO

Reviews, collected the right way

Review requests sent through your own clinic software to every patient, at the moment they tell you you’ve helped. We never write reviews and never offer anything in return. Reviews · Ask patients for Google reviews

Booking that works at 9 pm, once the rest is working

A Book online button on every page and on your online profile, wired to the software you already pay for, with a clear new-patient visit type. Online booking

A first-visit page that calms nerves

What to wear, what happens, how long it takes, what it costs or how billing works. Plain language, a few real photos, and a Book online button. Clinic websites

An honest new-patient offer, if the rules allow

Some regulators restrict offers and discounts. If yours doesn’t, a clear new-patient offer gives hesitant people a reason to book now. We check against your regulator’s guidance first. Health advertising rules clinics

Ads and social, when the basics are in place

Google Ads for the searches that become first visits, from your own account with your own budget. Social posts that sound like your clinic. Google ads · Social media · Chiropractic social media post ideas

One page a month

Calls, online bookings, new reviews and where you show up. Reporting

The first visit is the start

Chiropractic often involves a plan of care. Reminders, a clear cancellation policy and a friendly newsletter keep patients on track, and a note to past patients can reopen conversations. Most clinics have a list of past patients and no regular way to talk to them. We write the email, and your clinic sends it from its own email system. Your team runs the rest.

More marketing ideas: chiropractic marketing ideas and how to get more chiropractic patients.

Not sure where your clinic stands? We’ll look at it the way a new patient does and send a short written report. No pitch.

Claim my audit

Look first. Fix one thing. Keep it working.

  1. Marketing audit. A short written report on your clinic, the way a new patient sees it.
  2. One fixed fix. One clearly defined job, agreed in writing before you sign anything.
  3. Month-to-month care. If you want it kept sharp, we look after it month to month. No long contract.

Your domain, website and online profile stay in your name.

Regulated profession, regulated advertising

Chiropractic advertising rules differ by regulator and province, state or country. Testimonials, before-and-after claims and offers are treated differently in different places. We build to your regulator’s published guidance, and you approve everything before it goes live. We don’t give legal advice.

Chiro owners ask

Do I need to change software?

No. We work with Jane and Cliniko. Using something else? Tell us in the form and we’ll say whether we can help.

Can I use patient testimonials?

That depends on your regulator. Check first. Google reviews are collected differently, and we help you do that properly.

Is a chiropractic website different from a physio website?

The path is the same: search, trust, book. The content is different, because the patient’s worries are.

How long until I see a change?

Booking and profile fixes can show in weeks. Rankings take longer. We won’t promise a date.

What does it cost?

We fix your marketing once as a project, at one agreed price written down before you sign. Our only monthly plan is website management. The scope and price are fixed in writing before you sign. See pricing.

Will you see patient information?

No. We work on your website, your online profile and your booking software’s own settings. Patient records stay in your clinic, and email lists stay in your clinic’s own system.

More answers Faq

Send your website. Get your written audit in 3 business days.

Tell us where to look. Your audit lands in your inbox with what to fix first. No call, no obligation.

  • Takes about a minute. No patient information, ever.
  • A written report in 3 business days.
  • Your accounts stay in your name. Reading the report commits you to nothing.

Or email us at hello@packedbook.com

Step 1 of 2

Where should we look?

Tell us your clinic’s website and we’ll go through it the way a new patient would.

The address patients find on Google. A link to your booking page is fine too.

Step 2 of 2

Just a few details, so we know where to send your audit

We’ll email it to you in 3 business days. Nothing to prepare.

By sending this form, you’re asking us to email you your audit and to contact you about it. We’ll use your details for that, and for nothing else unless you tick the box below.

We’ll never sell your details, and there’s no pressure. Please don’t send us any patient information. See our privacy policy. Packed Book, 2160 Hwy 7, Ste 6 #1515, Vaughan, ON L4K 1W6, Canada. hello@packedbook.com.